We’ve all seen them. Those big bold ads at the top of every Google search result. But do they actually work? Despite the skepticism we’ve heard over the years, the answer is yes. You can use Google Ads to find new leads for your recruiting business. The key is that your process must be perfectly optimized.
Your optimized process
- Select the right keywords – Find the search terms that people are using when they are looking to hire a recruiter.
- Craft eye-catching ads – Write ads that catch the attention of your leads and allow you to stand out from your dozens of competitors.
- Build conversion-focused landing pages – Design and develop a landing page that shows your leads exactly why you are the right recruiter the job.
- Know how to follow up with your new leads – Integrate your new leads into a foolproof sales process that converts at the highest rate possible.
It’s not easy but you can take advantage of our years of experience and skip the growing pains.
If you do it right, you can be like one of our clients who gets 25 highly interested leads each month for only $1,000. At a cost of $40/lead, it’s hard to do better than that.
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